Manchester [u.a.] : Manchester University Press, 2013
Umfang:
265 p : Ill
Anmerkung:
1. After the Great War: The origin of public relations 2. Beginnings: The Empire Marketing Board, 1926-33 3. 'The projection of England' and documentary cinema 4. A triumph of public relations: The GPO, 1933-35 5. The limits of public relations: The BBC and The Ministry of Information 6. Rebuilding the nation: The Festival of Britain and the formation of the Institute of Public Relations 7. Conclusion Notes Appendix: 'The projection of England' by Sir StephenTallents Bibliography Index