Marketing modernism between the two world wars / Catherine Turner

Englisch

Amherst, Mass. [u.a.] : University of Massachusetts Press, c 2003

XIII, 256 S : Ill ; 25 cm

Includes bibliographical references (p. 247-252) and index

$39.95

1-55849-376-X alk. paper

Rethinking modernism and the consumer culture -- The market for modernism in the 1920s and 1930s -- Maintaining highbrow standards : B.W. Huebsch opens the door to modern literature -- Opening markets to modernism : Alfred Knopf's promotion of Thomas Mann in the 1920s -- The "novel of ideas" meets the "overbright glare of publicity" : Alfred Harcourt and the American avant-garde -- Changing American literary taste : Scribner's and Ernest Hemingway -- How to enjoy James Joyce's great novel Ulysses

*USA / Literarischer Verlag / Werbestrategie / Geschichte 1920-1940

*Anderson, Sherwood *1876-1941* / Lawrence, D. H. *1885-1930* / Mann, Thomas *1875-1955* / Stein, Gertrude *1874-1946* / Hemingway, Ernest *1899-1961* / Joyce, James *1882-1941*

*Literature publishing -- History -- 20th century -- United States ; Books and reading -- History -- 20th century -- United States ; Modernism (Literature) -- United States ; Literature, Modern -- Appreciation

Klassifikation der Library of Congress: Z480.L58

Dewey Dezimal-Klassifikation: 070.509730904

Regensburger Verbund-Klassifikation: HU 1110: H Anglistik. Amerikanistik / HR-HV Amerikanische Literatur / Allgemeines

http://www.loc.gov/catdir/toc/fy037/2002015834.html [Table of contents]

Potsdamer Straße

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